{"id":1791,"date":"2023-11-10T09:52:01","date_gmt":"2023-11-10T07:52:01","guid":{"rendered":"https:\/\/sportmediafocus.com\/?p=1791"},"modified":"2024-08-07T09:21:24","modified_gmt":"2024-08-07T07:21:24","slug":"volkswagen-ljubljanski-maraton","status":"publish","type":"post","link":"https:\/\/sportmediafocus.com\/en\/volkswagen-ljubljanski-maraton\/","title":{"rendered":"NLB LJUBLJANSKI MARATON"},"content":{"rendered":"

Agencija \u017ee 10 let, skupaj s Timing Ljubljana, soustvarja NLB Ljubljanski maraton, najve\u010dji teka\u0161ki spektakel v JV Evropi. Opravljamo svetovalno vlogo pri oblikovanju klju\u010dnih stebrov organizacije dogodka. Postavljamo smernice razvoja dogodka, pri \u010demer se poslu\u017eujemo trendov v svetovni teka\u0161ki industriji, izvajamo strokovna raziskovanja trga in implementiramo zna\u010dilnosti regije v osr\u010dje organizacije. Organizatorju nudimo celovito marketin\u0161ko podporo, s poudarkom na na\u010drtovanju in izvedbi promocijskih aktivnosti, pri\u00a0\u00a0pospe\u0161evanju prodaje \u0161tartnin, pri sklepanju sponzorskih dogovorov, pri ogla\u0161evanju ter pri znam\u010denju dogodka.<\/p>\n\n\n\n

V agenciji smo osve\u017eili podobo NLB Ljubljanskega maratona, tako v komunikaciji na spletu in dru\u017ebenih medijih, na promocijskih dogodkih in pri znam\u010denju na prizori\u0161\u010du. Prevzeli smo celotno komunikacijo na dru\u017ebenih medijih in nadgrajujemo pojavnost na ostalih spletnih kanalih. Skupaj z organizatorjem smo obrnili negativni trend udele\u017ebe na maratonu in z marketin\u0161kimi aktivnostmi v tujini uspeli mo\u010dno pove\u010dati dele\u017e teka\u010dev iz drugih dr\u017eav. Dobrodelni projekt znotraj dogodka smo dvignili na strate\u0161ko raven in izvedli vse podporne promocijske aktivnosti. Kot dodaten steber dogodka smo organizirali aktivnosti za lansiranje uradne ‘merchandise’ kolekcije. Na podro\u010dju tr\u017eenja sponzorskih pravic ustvarjamo nove prilo\u017enosti za izpostavitev partnerjev dogodka, opravljamo svetovalno vlogo in ustvarjamo dodatne vire prihodkov za organizatorja. Pri svojem delovanju ves \u010das i\u0161\u010demo dodano vrednost tako za teka\u010de kot za sponzorje in organizatorja. Aktivno vlogo smo odigrali pri dogovoru za televizijski prenos maratona ter pri preselitvi teka\u0161kega sejma EXPO v prostore dvorane Sto\u017eice, kjer nudimo podporo pri organizaciji in prodaji.<\/p>\n\n\n\n

\"\"<\/figure>","protected":false},"excerpt":{"rendered":"

Agencija \u017ee 10 let, skupaj s Timing Ljubljana, soustvarja NLB Ljubljanski maraton, najve\u010dji teka\u0161ki spektakel v JV Evropi. Opravljamo svetovalno vlogo pri oblikovanju klju\u010dnih stebrov organizacije dogodka. Postavljamo smernice razvoja dogodka, pri \u010demer se poslu\u017eujemo trendov v svetovni teka\u0161ki industriji, izvajamo strokovna raziskovanja trga in implementiramo zna\u010dilnosti regije v osr\u010dje organizacije. Organizatorju nudimo celovito marketin\u0161ko […]<\/p>","protected":false},"author":2,"featured_media":2207,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1791","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nNLB LJUBLJANSKI MARATON - Sport Media Focus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sportmediafocus.com\/en\/wp-json\/wp\/v2\/posts\/1791\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NLB LJUBLJANSKI MARATON - Sport Media Focus\" \/>\n<meta property=\"og:description\" content=\"Agencija \u017ee 10 let, skupaj s Timing Ljubljana, soustvarja NLB Ljubljanski maraton, najve\u010dji teka\u0161ki spektakel v JV Evropi. Opravljamo svetovalno vlogo pri oblikovanju klju\u010dnih stebrov organizacije dogodka. Postavljamo smernice razvoja dogodka, pri \u010demer se poslu\u017eujemo trendov v svetovni teka\u0161ki industriji, izvajamo strokovna raziskovanja trga in implementiramo zna\u010dilnosti regije v osr\u010dje organizacije. 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